Nowadays, everyone can be a blogger. There are many types of blogs and bloggers out there though. For instance, this blog is for resources, articles and tutorials, not for personal posts. Therefore, posts like these usually follow ‘unspoken rules’. Below, I will show you some! Most, if not all, popular posts on popular blogs do these things. So, if you have a resource-like blog, listen up! Even though I might be the one showing you this, I still have a lot to learn and need to follow some of these rules myself.
Descriptive and Formatted Post Titles
Post Titles are the most important thing in a blog post. It’s the very first thing that a reader sees and with your title, you need to draw in your readers to make them want to stay and read your post. You need to make that person click on your title! If not, then no one will ever get to your blog. For example, which headline wold you be more atttacted to? This, ‘how to get readers‘ or ‘15 Sure-Fire Ways to Attract Readers‘? Check out these articles on writing better headlines:
Images and Post Formatting
When reading an article, the impending doom starts to set in once I see long paragraph after long paragraph without breaks. The text may be interesting and informative, but there are definitely ’sighs’ along the way. Some people don’t even take another glance if they see lots of text. Try breaking it up with images here and there. Other than images, frequent like breaks and formatting really do help. I’m talking about headings, bolded words, italics, that sort of thing.
Use Your Voice
When you write, make sure to keep a piece of you in your writing. Blogging is not like essay writing in the least. As a freedom from such tedious tasks, blogging helps you release your voice. Write as if you were speaking. That doesn’t mean use slang and obnoxious things, but things should be kept casual. Here, no one is checking for big words and transition words or theses.
Keep Your Readers In Mind
When writing, keep your reader in mind. Who are you writing to? Kids? Teens? Adults? Your writing should be appropriate. When writing with adults in mind for instance, don’t use simple talk. Or, think about what they would like to see. Who is your audience? You need to revolve your blog design and posts around them. After all, its your readers that can make or break your blog. You need to keep them coming back, keep them interested. Give them a reason to stay.
Grammar and Spelling
Although the blogosphere is your oyster, its bad practice to publish a post with grammar and spelling errors. Yes, I have done it before too, but I have learned that it’s best to get posts proofread. That way, someone else can catch errors that I have overlooked. Most browsers and blog platforms have spell check, use it! If you have mistakes in your writing, people can see you as inexperienced and unprofessional. Now, I know that some bloggers first language is not English, so people reading their writing would be able to nitpick at grammatical errors. In this case, its crucial to have someone else proofread your work. This is in the best interest of your readers. You want to make it as clear as possible. If they have a hard time reading, then they won’t want to come back, or may look at you harshly.
That’s all for now! I hope that you were able to learn something, I know I did! Does anyone else want to add to this list? Are there any methods that you are using in your blog posts?